Shopping for Target Apparel

Target apparel items, including shoes, accessories, and outerwear, are available for delivery on Shipt orders and Prepaid orders. Review our apparel shopping best practices below.

Where to locate apparel items

Locating apparel items may take more time than other items. Therefore, a best practice is to shop apparel items before other items on the Shopping List. Many apparel items will have an aisle location to help you navigate to where the item is located. Aisle indicators in the apparel sections may be found on tables, walls, or end panels. Aisle locations may not be exactly as you see in other areas of Target. Check the vicinity of the aisle location (For example, shoes could wrap around to the next aisle or endcap).

If the item doesn’t have an aisle location, you’ll want to look for signage or use store maps to point you in the right direction. Refer to the chart below to understand how Apparel categories are organized and key brands on those floorpads. Apparel will be organized by age (Toddler, Kids, Adults) and gender, and items from the same brand will be grouped together in the same area. If the requested item is seasonal apparel or holiday-themed, those displays will often be featured more prominently with signage towards the front of the clothing section. Look for “Family Moments” when you enter the store to see what special collections may have items for Women, Men & Kids, all merchandised together.

Additional tips:

  • License & Graphics Tees can be found on Womens, Mens, Kids & Toddler/Baby Floorpads        
  • Mens Shoes are located in Mens Apparel in select stores        
  • Select styles of Womens, Kids & Toddler Shoes or Slippers may be located on their respective Apparel floorpads        
  • Select styles of Womens Accessories may be found on Womens floorpads        


When looking at a clothing display, items will generally be organized by size from smallest to largest. For displays with apparel that is hanging, the smallest sizes will be in the front and go up in size towards the back. For displays with apparel that is folded and stacked, the smallest sizes will be on the top and go up in size towards the bottom of the stack. For apparel items that are displayed in drawers, look for a label indicating where items of that size are located. Consider checking the product size label before selecting an item, as some items may be placed on an incorrectly sized hanger.

Bra Sizes: When shopping for bras, substitution suggestions can include a “sister size”. This is an alternate size in which the cup size stays the same, even though the band size & cup letter changes. 

  • To find a sister size, locate the requested size on the chart below. To sister size down, select the size underneath. To sister size up, select the size above. For example, if the size requested is 34 C, the sister size down is 32 D, and the sister size up is 36 B.


The substitution process for apparel may take more time and communication than other items. A best practice is to shop apparel items first so you can inform the customer of any items that may be out of stock and, if they would like substitutions, what similar options are available. For optimal efficiency when communicating about apparel substitutions, sending pictures of the items you are suggesting can help members have a better understanding of what their options are and make a faster decision.

When providing a substitution suggestion, think about the following traits of the item:

  • Brand: Generally, brands will offer the same style in a variety of colors or patterns, so looking for a similar item that is the same brand is a great place to start.
  • Size: Suggest an item in the same size or a size up, especially for kids.
  • Color: Look for items that would be in the same or similar shades and tones.
  • Pattern: Check to see if there is another item with a similar design or pattern. 
  • Material: Different materials will look and feel different as well as have different needs for washing and drying, which may influence the member’s selection.
  • Style: Apparel items may come in different styles or cuts so be sure to look for those details when looking for a substitution (ex. boot cut or straight leg jeans, short-sleeve or long-sleeve t-shirts)

Adding Items

If you need to add an apparel item to an order and the barcode isn’t scanning, you can search for the item in the Shopper app or enter the item as a custom item. Be sure to include the brand name and size of the item when searching for or adding a custom item.

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